Our comprehensive Core Cover offers completely joined-up private healthcare. That’s because with our Vitality GP service you have 24/7 access to a private GP helpline, private GP video consultations within 48 hours including Saturday mornings, direct referrals to a consultant, private prescriptions and more. All delivered entirely within the private sector, without the need to wait for a referral from your GP.

All our plans include Consultant Select giving you complete peace of mind, by putting your treatment in the hands of the consultants. When you need a referral, we leave our expert medical partners Alliance Surgical – an independent doctor-owned organisation – to choose the best consultant for you, based entirely on your medical needs. However, if you want to be treated at a particular hospital, you can also select a hospital list to add to your plan.

Our Full Cover Promise means you don’t have to worry about shortfalls as we promise to pay all consultants and anaesthetists fees for in-patient and day-patient treatment, as long as the treatment is eligible on your plan and the consultant is recognised by us.

You can personalise your plan with a range of Cover Options to suit your budget without compromising on care and, because encouraging wellness is a part of everything we do, we also make it cheaper and easier to get healthy with rewards for being active.



Private health insurance gives you and your family the peace of mind that comes with knowing you can get fast access to high-quality treatment when you need it, where you want it.


Private healthcare gives you fast access to treatment. For example you can download our Vitality GP app (available for iOS 8 or above, or Android 5 or above) and get video consultations with a private GP in only 48 hours and, if you need treatment, you could get an immediate referral to a consultant. Private healthcare also gives you the flexibility and freedom to fix appointments and treatment dates – making it easier to fit in to a busy work schedule. Plus, you get access to high-quality care and private rooms in a clean, relaxing, peaceful environment to help you recover as quickly as possible.


Our Core Cover gives you private GP video consultations within 48 hours and a Full Cover Promise. Plus, it helps keep you healthy, because we reward you for getting active.

  • Vitality GP: Offers 24/7 access to a private GP helpline, video consultations within 48 hours; up to £100 towards private prescriptions and minor diagnostic tests.
  • In-patient and day-patient treatment: Full Cover for hospital fees, consultants fees and diagnostic tests as well as out-patient surgical procedures.
  • Extended Cancer Cover: Covers all eligible costs associated with the condition once diagnosed, without putting limits on the use of biological, hormone or bisphosphonate therapy.
  • Vitality Care: Our team of medical professionals and trained case managers ready to offer help and advice, whenever you need them.
  • Plus: Home Nursing | NHS Hospital Cash Benefit | Private Ambulance | Pregnancy Complications | Oral Surgery | Childbirth Cash Benefit | Parent Accommodation | Weight Loss Surgery | Corrective Surgeries | Talking Therapies